On Average the Art Museum Has 3 Million Visitors Per Year

Museum Facts & Data

Watch: The World is Better Because of Museums

Two young children smile out from within a dinosaur sculpture.

Museums and the COVID-19 Pandemic

  • The pandemic has inflicted profound damage on U.s.a. museums, the vast majority of which are 501(c)(three) nonprofit charitable organizations.[1]

  • Early on in the pandemic, essentially all museums were airtight to the public. 33 percentage of directors felt their museums were at some adventure of permanent closure without immediate back up—a threatened loss of 12,000 museums and 124,000 jobs.[2]

  • While PPP and SVOG provided disquisitional lifelines, a recent survey shows attendance remains downwardly 38 percent on average from pre-pandemic levels and 17 percent of directors nevertheless experience in that location is some risk of closing permanently without boosted relief.[3]

  • 60 per centum of museums report experiencing pandemic-related financial losses since March 2020, with the average being a little over $791,000. 60 percentage of responding museums have budgets of $one meg or less.[4]

Museums Are Economic Engines (Pre-Pandemic data)

  • Museums back up over 726,000 American jobs.[5]

  • Museums contribute $50 billion to the U.S. economy each year.[6]

  • Seventy-vi percentage of all U.S. leisure travelers participate in cultural or heritage activities such as visiting museums. These travelers spend lx pct more than money on average than other leisure travelers.[vii]

  • The economic activity of museums generates over $12 billion in taxation revenue, one-tertiary of it going to land and local governments. Each job created past the museum sector results in $xvi,495 in additional taxation revenue.[viii]

  • Every straight task at a museum supports an additional job in the economy. This is a college rate than many other industries.[ix]

  • Museums and other nonprofit cultural organizations return more than than $v in tax revenue for every $1 they receive in funding from all levels of government.[10]

Museums Are Customs Anchors

  • In determining America'due south Best Cities, Bloomberg placed the greatest weight on "leisure civilities [including density of museums], followed by educational metrics and economic metrics…then crime and air quality."[11]
  • Coin'due south annual 'Best Places to Live' survey incorporates the concentration of accredited museums.[12]

Museums Serve the Whole Public

  • More people visited an art museum, science center, historic firm or site, zoo, or aquarium in 2018 than attended a professional sporting consequence.[13]

  • Museum websites serve a various online community, including millions of teachers, parents, and students (including those students who are home-schooled).

  • Museum volunteers contribute a 1000000 hours of service every week.[14]

  • Back up for museums is robust regardless of political persuasion. 96% of Americans would corroborate of lawmakers who acted to back up museums. The number is consistently high for respondents who consider themselves politically liberal (97%), moderate (95%), or bourgeois (93%).[15]

  • Many museums offering programs tailored to veterans and military families. In 2019 over two,000 museums in all l states participated in the 10th year of the Blue Star Museums program, offering gratuitous summer admission to all active-duty and reserve personnel and their families.[xvi] In the past 5 years more than 4 1000000 agile duty members and their families have participated in the Blue Star Museums programme, which is, on average, more 800,000 visitors per year, and many other museums offering military discounts or free admission throughout the year. While impacted past the pandemic, the plan returned for summer 2021.

  • Museums also provide many social services, including programs for children on the autism spectrum, English as a Second Language classes, and programs for adults with Alzheimer's or other cerebral impairments.[17]

  • Museums are committed to ensuring that people of all backgrounds accept access to loftier quality experiences in their institutions. In 2012, 37% of museums were free at all times or had suggested admission fees only; nearly all the rest offered discounts or free access days.[18]

  • Since 2014, more than than 600 museums located in all 50 US states, the Commune of Columbia, and the US Virgin Islands accept facilitated virtually 3 million museum visits for depression-income Americans through the Museums for All program.[nineteen]

  • About 26% of museums are located in rural areas[20]; other museums reach these communities with traveling vans, portable exhibits, and robust online resource.

Museums Partner with Schools

  • Museums spend over $2 billion each twelvemonth on didactics activities; the typical museum devotes three-quarters of its education upkeep to Thou-12 students.[21]

  • Museums receive approximately 55 million visits each year from students in school groups.[22]

  • Museums aid teach the state and local curricula, tailoring their programs in math, science, art, literacy, language arts, history, civics and government, economics and fiscal literacy, geography, and social studies.[23]

  • Children who visited a museum during kindergarten had higher achievement scores in reading, mathematics, and science in third grade than children who did not. Children who are most at risk for deficits and delays in achievement also see this benefit.[24]

Museums Are Trusted

  • The American public regards museums equally highly trustworthy—ranking 2nd but to friends and family, and significantly more trustworthy than researchers and scientists, NGOs generally, diverse news organizations, the government, corporations and business concern, and social media.[25]

  • Museums preserve and protect more than a billion objects.[26]

  • The American public considers museums a more than reliable source of historical information than books, teachers, or even personal accounts past relatives.[27]

Museums and Public Opinion

  • 97% of Americans believe that museums are educational assets for their communities.

  • 89% believe that museums contribute of import economical benefits to their customs.

  • 96% would think positively of their elected officials for taking legislative activity to support museums.

  • 96% desire to maintain or increase federal funding for museums.[28]

Museums Save Species

  • In 2020, accredited zoos and aquariums (museums with living collections) spent $209 1000000 on field conservation projects in 115 countries.[29]

  • Museums are involved with conservation breeding, habitat preservation, public educational activity, field conservation, and supportive enquiry to ensure survival for many of the planet'south threatened or endangered species. Museums too conduct or facilitate research to advance the scientific noesis of the animals in human being intendance and to enhance the conservation of wild populations.

Museums Meliorate Public Wellness

  • Living in a community with cultural resources confers a v twelvemonth advantage in cognitive historic period: museums and like cultural organizations provide the biggest boost to cognitive health.[30]

Download the Museum Facts PDF


[i] Fourth National Snapshot of COVID-19 Impact on U.South. Museums, AAM and Wilkening Consulting

[2] Ibid.

[3] Ibid.

[4] Ibid.

[5] Museums every bit Economical Engines, AAM and Oxford Economic science, 2017

[6] Ibid.

[vii] The 2013 Cultural and Heritage Traveler Study, Mandala Research

[8] Museums as Economical Engines, AAM and Oxford Economics, 2017

[9] Ibid.

[10] Arts & Economical Prosperity 5, 2017, Americans for the Arts

[11] America's fifty Best Cities, Bloomberg, 2012

[12] How Coin Chose the Best Places to Live in 2021

[13] Broader population sampling conducted on behalf of AAM by Wilkening Consulting, 2018

[14] Museum Financial Data 2009, AAM

[xv] Museums and Public Opinion, AAM, 2018

[16] National Endowment for the Arts, Initiatives, Blue Star Museums

[17] Museums on Call, AAM, 2013

[eighteen] Almanac Condition of Museums and the Economic system, AAM, 2013

[19] Museums for All: An Initiative of the Plant of Museum and Library Services

[20] Museum Data Files, IMLS, 2014

[21] Museum Financial Data 2009, AAM

[22] Ibid.

[23] Edifice the Future of Didactics: Museums and the Learning Ecosystem, AAM, 2013

[24] The Event of Informal Learning Environments on Academic Achievement during Elementary School, presented to the American Educational Research Association, Swan, 2014

[25] Museums and Trust 2021, AAM

[26] Heritage Health Alphabetize, Heritage Preservation and the Establish for Museum and Library Services, 2004

[27] The Presence of the By: Popular Uses of History in American Life, Roy Rosenzweig and David Thelen, 2000

[28] Museums & Public Stance, AAM and Wilkening Consulting, 2018

[29] 2020 Almanac Written report on Conservation and Science, Clan of Zoos and Aquariums

[30] Neighborhood cerebral civilities? A mixed-methods study of intellectually-stimulating places and cognitive function among older Americans, Finlay et al, Wellbeing, Infinite and Social club, Volume two, 2021

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Source: https://www.aam-us.org/programs/about-museums/museum-facts-data/

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